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Kate McGee

Retail, shopper, category insights

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David Marcotte

All retail channels, technology

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J. Walker Smith

Consumer values, attitudinal change, demographics

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Casey Ferrell

American cultural and lifestyle trends, generations

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Jennifer James

Global cultural and lifestyle trends, global values

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Ryan McConnell

Sports marketing and sponsorship trends, sports culture

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Leigh O'Donnell

Shopper and category insights

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Paida Mugudubi

All retail channels

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Rachel Dalton

 

Rachel Dalton

All retail channels

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Amar Singh

Health and wellness, drug, Canadian retail

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Karen Kelso

Walmart, mass, club

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Simon Johnstone

Grocery, discounter, convenience

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Doug Hermanson

Principal economist

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Heather Mosser

Generational research

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Georgia Plummer
UK, Benelux, hypers/supers

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Adrienne Pulido
Diversity markets and demographics
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Gina Logan
Category insights
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Rohini Birla

Canadian retail, global data
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Taylre Stumpf
Target, beauty, apparel
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Vikash Kaansili

Omnichannel, Eastern and Central Europe
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Marie Humbert
Grocery, France, hypers/supers, Drive
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Erica Smith
Shopper insights
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Commerce rewired: Kantar's 2026 POV

Commerce rewired: Kantar's 2026 POV

Kantar’s Commerce Rewired framework brings clarity to this complexity, outlining the essential shifts needed to stay competitive as retail continues to evolve.

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