---
title: Meet Kantar Retail's Mary Brett Whitfield
description: Kantar's retail expert Mary Brett Whitfield covers shopper insights, online shopping, generations, sustainability, retailer shopper bases, beverage alcohol
---

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###### SENIOR VICE PRESIDENT, SHOPPER INSIGHTS

### Mary Brett Whitfield

##### Coverage areas: Shopper insights, online grocery shopping, generations, sustainability/ESG, retailer shopper bases, beverage alcohol shopping

Mary Brett leads the shopper insights research and content development team for Kantar. Mary Brett has extensive experience helping retailers and suppliers leverage shopper insights and other primary research data for performance improvement. She has worked at retail companies in market research, strategic planning, and sales development roles and has a strong background in industry and company analysis and competitive positioning work. Mary Brett earned a B.A. in economics from Smith College and an MBA from the University of Oklahoma.

 

 

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