Julie has extensive experience in shopper insights, having worked on the client side in consumer electronics, consumer healthcare, and QSR. She has partnered with a wide variety of retailers and manufacturers on turning insights into actions that grow categories and build brands. Julie holds a bachelor’s degree in economics from Smith College and an MBA in marketing and decision support analysis from Indiana University’s Kelley School of Business.
Content recently published by Julie:
Crafting late-night menus: What do shoppers really want?
Lost value in retirement plans signals more challenges for retail