Our biannual retail forecast update provides a comprehensive outlook for the next five years by analyzing shifts in the economy and shopping behaviors. This report reveals the assumptions driving our spring 2023 data updates on US retailers, categorized into macroeconomic, channel and format, and retailer and banner, including:
Macroeconomic: These are the core macro-level assumptions that we expect will drive the retail industry over the next five years.
Channel and format: These are the channel and format positionings that we expect to see over the next five years.
Retailer and banner: These assumptions fuel our five-year sales, store, and square-footage projections for key retailers and banners.
Our forecasting process answers key questions about retail, positioning our clients for growth:
When: We conduct a wide-scale US data audit and update our 5-year forecasts twice per year.
How: Our retail forecasts are driven by a proprietary methodology with a store-based ramp-up model tailored to each retail banner, then rolled up to retailer, channel/format, and market levels.
What: This report incorporates the high-level assumptions shaping our latest US retail updates and expectations for growth.
Who: Our team of dedicated retail analysts track the industry year-round to produce insightful data and forecasts.
