Retail in 2024 and Beyond: Turbulent Transformation

Our white paper details the six retail themes identified for navigating a path to growth during a period of economic volatility and rapid digital acceleration. Dive into each theme with greater detail and clear, actionable implications.

Get access to the white paper:

DECEMBER 13-14

Retail Insights Conference

Join us for two days of purposeful, action-oriented forecasts and foresights, your retail experts will use our six forces of growth in 2024 and beyond to help you navigate a period of economic volatility and rapid digital acceleration to realize long-term success.


Navigating a path to growth during a period of economic volatility and rapid digital acceleration

Retail in 2024 and beyond is set for a period of turbulent transformation. Navigating a path to growth will require adapting to shifting consumer dynamics, investing in innovative ways to win through collaboration, partnerships, and obtaining a total view of the shopper. Moving forward, thriving will mean being human-centric, tech-enabled, and AI-driven.

With our six expertly defined forces you’ll be well placed to navigate this period of economic volatility and win in a rapidly evolving digital landscape. Download our white paper and attend our Retail Insights Conference in December to create your path to long-term growth.

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Planning on uncertainty

Eliminating short-term growth barriers while remaining focused on long-term strategies for success .

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Shifting power dynamics

Why tracking demographic upheaval, innovative models, and the rise of challenger brands and private label matters.

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Striking a balance

Achieving the perfect balance between escalating business costs and profit pressure and future-focused investment and digital transformation.

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Value as a virtue

Why delivering shopper convenience, experience, and purpose while aligning with personal values will create lasting shopper connections..

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Digital revolution

How accelerated retail digitalization calls for new ways to meet demands for seamless shopping experiences.

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Sustainable pledges

Assessing whether we can deliver on sustainability pledges while remaining price competitive as investment priorities constantly evolve.

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Impact Retail, Globally 

Covering more than 210 individual markets worldwide to give you the advantage. Do more than exist within the retail landscape — thrive. Direct access to historic retailer, channel, and market data, plus five-year forecasts give you the edge. Build compelling customer business plans, understand channel evolution, and track market disruption.

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Understand Key Trends and Growth Channels

Mass. Grocery. Digital. Dive deep into all the major retail channels to track channel evolution, formulate strategic plans for resource allocation, and more. Expand ecommerce opportunities over the next five years. With data and forecasting tools tracking global ecommerce trends, we’ll help identify growth opportunities and optimize sales plans — taking your company beyond. Beyond the norm. Beyond what’s expected. Beyond what’s even possible today.

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Engage Shoppers in North America

Expert analyses. Self-reported data. Shopper preferences and behaviors, uncovered. We’re highlighting the data necessary to enable smarter, bolder business decisions. The power to push you further across the US and Canadian markets is all right here. Unparalleled shopper insights you won’t find anywhere else. Delivering the most in-depth, up-to-date research, monthly. With turnkey dashboards and a comprehensive database, we’re powering your understanding of always-evolving shopper behaviors and attitudes.

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Global Insights, Delivered

No matter where you are, stay in the know. Access presentation slides from any of our events held worldwide. You’ll gain in-depth analyses and insights from our global thought leaders. So even if you can’t be where the action is, you won’t miss a beat.

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Looking for insights?

Take a look at content catered to you.

Retail Sound Bites

The Kantar Sound Bites podcast provides a provocative view of global retail trends, category leadership, business issues, and other shopper and retail related news. 

Subscribe to the Podcast
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Breakthrough Insights 2023

Two complimentary reports bring you our expert point of view and data on our six key retail themes of 2023. 

Download the Reports
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PoweRanking® 2023

Kantar’s annual industry benchmarking report identifies retailers and suppliers that set the standard of performance, ranked by their trading partners.  

Download the Report
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Read our latest articles and reports, with expert perspectives, proprietary data, and thought-provoking insights. 
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