9:00-9:10 AM CT 
Welcome and introduction

9:10-10:15 AM CT  
How Target is shaping the retail reset
Taylre Stumpf, Lead Analyst, Retail Insights

• What happens when every retailer has the same customer proposition?
• Explore the forces behind “The Great Retail Convergence” and the implications for Target.
• Consider how the future retail landscape will shift as Target reconsiders its ability to win new shoppers and dominate new categories.

10:15-10:45 AM CT  
The changing Target shopper
Erica Smith, Manager, Shopper Insights

• Are Target shoppers fundamentally different from how they were five years ago?
• Are Target shoppers prioritizing convenience over discovery?
• Has social media changed how Target shoppers find products?

10:45-11:00 AM CT
BREAK

11:00-11:30 AM CT 
Target's identity crisis: The report card and road map
Taylre Stumpf, Lead Analyst, Retail Insights 

• Evaluate Target's position in today's landscape and identify where the brand is losing ground.
• Understand the tension between Target's historical strengths and today's shopper expectations for value and convenience.
• Examine the strategic choices Target must make to rebuild relevance.

11:30 AM-12:15 PM CT 
The new Target ecosystem: Data, discovery, and growth
Karen Kelso, Vice President, Retail Insights

• Explore how Target is connecting loyalty, first-party data, digital experiences, stores, and retail media to create a more integrated guest ecosytem.
• Examine how discovery is evolving beyond the shelf and how Target can influence shoppers earlier in the path to purchase.
• Understand how Circle, Roundel, AI, and omnichannel capabilities can work together to drive more personalized and relevant shopping experiences.

9:00-9:10 AM CT
Welcome and introduction

9:10-9:40 AM CT
The state of paid memberships and where Target lands
Julie Craig, Vice President, Shopper Insights
Kate McGee, Partner, Syndicated Retail Platforms

• Learn how membership and loyalty programs are converging.
• Understand the influence of membership on shoppers’ planning and purchasing.
• Look ahead to which programs are likely to survive and thrive and the implications for Target.

9:40-10:10 AM CT
Target, AI, and the next category growth engines
Gina Logan, Associate Director, Category Insights
Barry Thomas, Senior Retail Commerce Thought Leader, Retail Insights

• Review how growth is shifting from where Target won yesterday to where shoppers will be spending tomorrow.
• What categories will be most impacted by AI and what are the implications for Target?
• Explore whether Target has the right to win in the categories in which it wants to win.

10:10-10:45 AM CT
What's next: Discovery at Target is moving off the shelf
Taylre Stumpf, Lead Analyst, Retail Insight

• What happens when discovery starts on TikTok?
• How is AI changing search, and are creators becoming merchants?
• What role will retail media play as discovery moves beyond Target's owned channels?

10:45-11:00 AM CT
BREAK

11:00-11:30 AM CT
The emotional advantage: Why guests choose Target
Taylre Stumpf, Lead Analyst, Retail Insights

• Understand the emotional drivers behind Target’s strongest categories and experiences.
• Explore how discovery, trust, and inspiration influence shopper loyalty.
• Identify opportunities to rebuild differentiation in a marketplace built around convenience.

11:30 AM-Noon CT
Bringing holistic health to life at Target
Amar Singh, Senior Director, Retail Insights

• Explore the trends driving shoppers to embrace health and wellness.
• Review how Target is building an integrated approach to self-care for its guests.
• Consider partnership opportunities to drive holistic health and wellness programs at Target.

Noon-12:15 PM CT
Day 2 wrap-up