2026 Grocery Channel
Virtual Event

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29-30 July 2026

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Virtual

 

2025 Agenda
Grocery Virtual Event-1280x720

This year’s Grocery Channel Virtual Event will help attendees understand how grocery competition is changing and why retailer-specific planning is now so vital. Across two days, Kantar experts will examine how different retailers use grocery to win trips, baskets, loyalty, value perception, and shopper relevance.

Attendees will leave with a practical way to compare retailer grocery models and translate that view into stronger retailer plans.


 You’ll leave this event with:

  • A clearer understanding of how grocery growth is shifting across channels, retailers, and shopper missions
  • A practical view of how different retailer models use grocery to win trips, baskets, loyalty, data, membership, and differentiation
  • A framework for comparing retailer grocery models and identifying where each retailer is advantaged, exposed, or placing bigger bets
  • Guidance on how suppliers should adapt planning across the store, digital, retail media, and customer engagement
  • Tools to help cross-functional teams move from broad grocery channel planning to retailer-specific strategies and a faster planning rhythm

 

 

Conference Agenda

Reach out to events@kantarconsulting.com for questions. 

Ross.Cloyd.Kantar

1:00-1:05 PM ET 
Welcome and introduction 
Ross Cloyd, Director, Retail Insights

Ross.Cloyd.Kantar

1:05-1:30 PM ET 
Grocery and the new competitive reality
Ross Cloyd, Director, Retail Insights 

  • Learn why the traditional definition of grocery no longer captures how the market is evolving.
  • Explore how grocery competition is expanding across channels, formats, digital touchpoints, and meal occasions.
  • Review why grocery today requires a broader view of where food trips are shifting and how retailers are competing to win them.
Doug.Hermanson.Kantar

1:30-2:05 PM ET 
Macro forces reshaping grocery growth
Doug Hermanson, Principal Economist 

  • Examine the economic, household, and food spending forces shaping grocery demand.
  • Understand how value-seeking behavior, inflation pressure, and channel growth are influencing where grocery dollars may shift.
  • Review what Kantar forecast data suggests about future sources of grocery growth and the implications for customer planning.

 
Craig_Julie_Kantar

2:05-2:40 PM ET 
The grocery shopper portfolio
Julie Craig, Vice President, Shopper Insights

  • Understand how shoppers are expanding their grocery retailer sets and using different retailers for different missions, needs, and occasions.
  • Evaluate how affordability, convenience, and trust shape retailer choice.
  • Learn how trip missions, online grocery growth, delivery, membership, and pretrip planning are changing grocery engagement.

2:40-2:50 PM ET 
BREAK 

Ross.Cloyd.Kantar

2:50-3:20 PM ET 
Where grocery  growth is shifting in the run-up to 2030
Ross Cloyd, Director, Retail Insights 

  • Connect the macro and shopper setup to where grocery trips, share, and shopper attention are shifting.
  • Examine how mass, club, value, digital, regional, and specialty models are changing the competitive set for food trips.
  • Understand why retailers are competing for different grocery jobs, from value and stock-up to delivery convenience, membership, loyalty, fresh authority, and local trust.
Ross.Cloyd.Kantar

3:20-4:15 PM ET 
What's at stake as the battle for grocery intensifies
Ross Cloyd, Director, Retail Insights
Rachel Dalton, Head of Retail Insights, Americas
Karen Kelso, Vice President, Retail Insights

  • Examine how Walmart, Amazon, and Costco are reshaping grocery growth through three distinct models: national value and omnichannel scale, digital convenience and delivery reach, and membership-led stock-up trust.
  • Analyze why these retailers create different pressure points for traditional grocery retailers, from price perception and fulfillment to loyalty, data, and trip capture.
  • Identify what brands need to do differently across mass, digital, and club grocery models.
Ross.Cloyd.Kantar

4:15-4:30 PM ET 
Day 1 wrap-up 
Ross Cloyd, Director, Retail Insights 

Ross Cloyd

1:00-1:05 PM ET 
Welcome and introduction 
Ross Cloyd, Director, Retail Insights 

Ross Cloyd

1:05-1:50 PM ET 
Scaled grocery at a crossroads
Ross Cloyd, Director, Retail Insights 

  • Learn how Kroger, Albertsons, and Ahold Delhaize USA are rebuilding relevance as grocery competition expands beyond traditional supermarkets.
  • Understand how scaled grocers are balancing national capabilities with market-by-market execution.
  • Identify where supplier partners can better align with each retailer’s strategy, shopper proposition, and growth priorities.
Ross.Cloyd.Kantar

1:50-2:30 PM ET 
Regional grocers and the power of local relevance
Ross Cloyd, Director, Retail Insights 

  • Find out why regional grocers remain powerful competitors even as national scale, digital reach, and value-led models reshape grocery.
  • Explore how regional players use local relevance and shopper trust to defend trips and build differentiation.
  • Discover where suppliers need to localize plans, support retailer priorities, and avoid a one-size-fits-all grocery strategy.

2:30-2:35 PM ET  
BREAK 

Plummer_Georgia_Kantar

2:35-3:00 PM ET 
Value disruption: Simpler models, sharper price trust
Georgia Rose, Senior Insights Consultant

  • Explore how Aldi, Lidl, dollar retailers, and value-led food models are reshaping price expectations and assortment strategy.
  • Understand how limited assortment, private label, operational simplicity, and price trust create pressure across grocery.
  • Learn how brands should rethink SKU discipline, pack architecture, price-value positioning, and complexity in value-led models.
 

Simon_Johnstone_Square

3:00-3:25 PM ET 
Specialty grocery and lifestyle-led food retail
Simon Johnstone, Senior Director, Retail Insights 

  • Explore how specialty and lifestyle-led food retailers use health, quality, discovery, curation, and differentiated assortment to win trips that mass, club, and value models do not fully own.
  • Understand how Sprouts, Trader Joe’s, Whole Foods, Natural Grocers, and other specialty models shape shopper expectations beyond price and convenience.
  • Learn how brands should think about innovation, premium positioning, health and wellness, functional benefits, and category discovery in specialty-led grocery models.

 
Ross Cloyd

3:25-4:00 PM ET 
Grocery retailer models: From comparison to consumer planning
Ross Cloyd, Director, Retail Insights 

  • Compare and contrast how different grocery models are winning and where they are focusing strategically.
  • Identify where retailers appear advantaged, exposed, or still working to close gaps.
  • Use the grocery retail planning matrix to translate those differences into sharper customer planning.
 
Ross Cloyd

4:00-4:25 PM ET 
The new supplier planning model for grocery growth
Ross Cloyd, Director, Retail Insights 

  • Translate the two-day event into practical implications for how brands plan with retailers.
  • Break down why broad channel planning needs to give way to more specific retailer strategies.
  • Frame the planning questions suppliers should bring to upcoming retailer planning conversations.

 
Ross.Cloyd.Kantar

4:25-4:30 PM ET 
Day 2 wrap-up 
Ross Cloyd, Director, Retail Insights 

 
How to attend

Available tickets

 

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meet the experts

Event Speakers


We’re here to amplify your potential. Bringing exceptional experience across industries and organizations. Delivering a deep understanding of retailers and shoppers. We’ll help you meet and exceed your goals.

Ross Cloyd
Ross Cloyd
Director, Retail Insights
Doug
Doug Hermanson
Principal Economist
Craig_Julie_Kantar
Julie Craig
Vice President, Shopper Insights
Rachel Dalton transparent
Rachel Dalton
Head of Retail Insights, Americas
Karen Kelso no background
Karen Kelso
Vice President, Retail Insights
Plummer_Georgia_Kantar
Georgia Rose
Senior Insights Consultant
Simon_Johnstone_Square
Simon Johnstone
Senior Director, Retail Insights
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