---
title: 2025 Convenience Virtual Event
image: https://retailiq.kantar.com/hubfs/LinkedIn_Facebook_Full%20Bleed%20Image.png
---
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## 2025 Convenience Channel Virtual Event
19-20 August 2025
Virtual
[Register](https://retailiq.kantar.com/2025-convenience-virtual-event#REGISTER)
[2025 Agenda](https://retailiq.kantar.com/hubfs/2025%20Events/2025%20Agendas/Kantars%20Convenience%20Channel%20Virtual%20Event%20Agenda%20062025.pdf?hsLang=en)
### Overview
The convenience store industry, a pillar of daily life for many consumers, is undergoing a profound transformation. While still perceived as a quick stop for fuel and necessities, this dynamic sector, accounting for a significant portion of brick-and-mortar retail sales, is experiencing unprecedented fragmentation.
This event is designed to provide CPGs with the critical insights, data-driven strategies, and collaborative frameworks they need to thrive in this increasingly complex and diverse landscape.
### You'll leave this event with:
- A deep understanding of the latest convenience store industry data, including market size, growth projections, consumer demographics, and purchasing behaviors
- A plan on how to foster stronger, more collaborative relationships with crucial partners in the convenience channel
- Frameworks to navigate and maximize the channel’s full potential
## Conference Agenda
#### Reach out to [events@kantarconsulting.com](mailto:events@kantarconsulting.com) for questions.
DAY 1: August 19 DAY 2: August 20
1:00-1:15 PM ET
**Welcome and introduction**
*Simon Johnstone, Senior Director, Retail Insights*
1:15-2:00 PM ET
**Convenience store strategies: A blueprint for success**
*Simon Johnstone, Senior Director, Retail Insights*
- Review the core strategies driving convenience store growth beyond the pump.
- Unpack the digital transformation of the c-store.
- Prepare for new revenue streams as retailers seek new and better partnerships.
2:00-2:40 PM ET
**State of the convenience store industry: A 360-degree view**
*Chris Rapanick, Managing Director, NACS Research*
- Get a full view of the real size of prize in the convenience channel.
- Examine shifts in the channel’s sales mix and consumption habits.
- Dive deeper into the biggest challenges and opportunities across the channel.
2:40-3:00 PM ET
**BREAK**
3:00-3:35 PM ET
**The evolving convenience store shopper: Beyond impulse**
*Julie Craig, Vice President, Shopper Insights*
- Review a comprehensive analysis of c-store shopper motivations, trip types, product choices, and loyalty behaviors.
- Look at how merchandising and assortment strategies are evolving to reflect the needs of convenience store shoppers today.
- See how the accelerating demand for healthier snacks, beverages, and meals is coming to life in c-stores.
3:35-4:15 PM ET
**Everywhere convenience: Expanding CPG reach**
*Simon Johnstone, Senior Director, Retail Insights*
- Gain insights into the biggest shifts in EV charging and its potential impact on shopper dwell time and CPG consumption.
- Discover how out-of-channel competition is affecting c-store strategies.
- Survey new opportunities for product placement and brand visibility in emerging self-serve and unattended retail formats.
4:15-4:30 PM ET
**Day 1 wrap-up**
*Simon Johnstone, Senior Director, Retail Insights*
1:00-1:15 PM ET
**Welcome and introduction**
Simon Johnstone, Senior Director, Retail Insights
1:15-2:00 PM ET
**Retailer deep dives: 7-Eleven and Circle K**
*Simon Johnstone, Senior Director, Retail Insights*
- Map out the current and future roles of the largest convenience chains in the US.
- Unpack key strategies to drive growth and compete in and out of the convenience channel.
- Review a blueprint to make these customers strategic partners.
2:00-2:45 PM ET
**Retailer deep dive: Regional convenience stars**
*Simon Johnstone, Senior Director, Retail Insights*
- Explore regional variations in shopper preferences, demographics, and the competitive landscapes in the US convenience store market.
- Break down how Wawa, QuikTrip, Casey's, and others are adapting better than other retailers by incorporating technology, personalization, diverse offerings, and community engagement.
- Examine how new entrants like Oxxo could disrupt the channel.
2:45-3:00 PM ET
**BREAK**
3.00-3:30 PM ET
**Data and AI in retail today: Practical use cases**
*Barry Thomas, Senior Retail Commerce Thought Leader, Retail Insights*
- Find out why AI boosts efficiency but risks losing the human touch that fosters emotional connections.
- Learn how AI’s reliance on shopper data offers unparalleled personalization but raises significant privacy concerns.
- Review the drawbacks to overly personalized AI-powered marketing campaigns and product recommendations.
3:30-4:15 PM ET
**Practical strategies to partner with c-stores**
*Simon Johnstone, Senior Director, Retail Insights*
- Go through a checklist to customize product assortments, pricing, and promotional activities based on local market insights.
- Explore a framework for building strong relationships with regional c-store chains and independent operators to maximize local impact.
- Check out best practices for CPGs to foster collaborative and mutually beneficial relationships with c-store retailers.
4:15-4:30 PM ET
**Event wrap-up**
*Simon Johnstone, Senior Director, Retail Insights*
How to attend
## Available tickets
SEATBLOCK HOLDER?
[Talk to our event team ›](mailto:events@kantarconsulting.com)
Coming SOON! Meet the experts
## Event Speakers
*Check back for our speaker updates.*
We’re here to amplify your potential. Bringing exceptional experience across industries and organizations. Delivering a deep understanding of retailers and shoppers. We’ll help you meet and exceed your goals.
Simon Johnstone
Senior Director, Retail Insights
Julie Craig
Vice President, Shopper Insights
Barry Thomas
Senior Retail Commerce Thought Leader
Chris Rapanick
Managing Director, NACS
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## Kantar's new immersive experience
Focused on providing you with opportunities to network and engage with your peers and our content. Introducing, Kantar Connect.
Attendees will receive a link to virtually access the event prior to the event.
If you do not receive this link, please email [events@kantarconsulting.com](mailto:events@kantarconsulting.com)
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