Drug Channel
Virtual Event

Interface-Essential---Date-Calendar---calendar-312 & 13 March 2024

Maps-Navigation - Pins - pin-locationVirtual

 

2024 Agenda
Event page header_950x475 (1)

Overview

Kantar’s Drug Channel virtual event will provide incisive supplier-focused analyses of strategies, shopper behavior, and wellness trends that can help drug retailers grow as they evolve into more consumer-focused, omnichannel healthcare destinations amid macroeconomic pressures.

Key data/facts:

  • Expect significant disruption as shoppers use Walgreens’ and CVS’s affordable and extensive health services instead of their primary care physicians. How will you prepare for shoppers turning to drug retailers as health clinics?
  • According to ShopperScape® data, 17% of shoppers are caregivers who look after family members or friends with a chronic condition, disability, or special need. The market for caregivers is expected to reach USD667 billion by 2030, and most current caregivers are younger and less affluent. How do you plan to engage this growing shopper group in the drug channel?
  • With a squeeze on their front-store profit margins, Walgreens and CVS will scrutinize their product assortments. Are you ready to handle the more intense competition that may ensue between your brands and private label products?

You’ll walk away from this event with a better understanding of:

  • Retail trends and drug channel shoppers to effectively prepare you for the evolving retailer and shopper environment
  • The strategic strengths, goals, and priorities of Walgreens and CVS to help you foster more robust long-term partnerships and growth prospects with each
  • The most recent digital advancements in omnichannel, loyalty ecosystems, and retail media that enhance shopper conversations and drive sales
  • The latest retail health, wellness, and beauty trends and how they impact the drug channel’s product assortment

what to expect

Conference Agenda

Reach out to events@kantarconsulting.com for questions. 

Amar Singh, Senior Director, Retail Insights

1:00-1:15 PM ET 
Welcome and introduction 
Jake Kalotai, Senior Analyst, Retail Insights
Amar Singh, Senior Director, Retail Insights

Barry.Thomas.Kantar

1:15-2:00 PM ET
Drug channel trends and transformations
Amar Singh, Senior Director, Retail Insights
Barry Thomas, Senior Retail Commerce Thought Leader, Retail Insights

  • Sharpen your understanding of how the increasing prevalence of healthcare services will influence the front store.
  • Learn how drug retailers will reduce costs to regain margin growth.
  • Find out how drug retailers are driving value in the front store for shoppers.
Picture4

2:00-2:30 PM ET
Navigating consumer health trends
Amar Singh, Senior Director, Retail Insights

  • Discover how to leverage wearable tech and AI for insights tailored to your brand's health initiatives.
  • Uncover how to design wellness programs that dynamically adapt to consumers' evolving life stages.
  • Understand the role of community engagement in enhancing your brand's holistic health strategies.

2:30-2:45 PM ET
Break

Mary Brett Whitfield, Senior Vice President, Shopper Insights

2:45-3:15 PM ET
The state of today’s drug channel shopper
Mary Brett Whitfield, Senior Vice President, Shopper Insights

  • Learn how drug channel shoppers are managing shopping and spending in today’s economic environment.
  • Explore the changing nature of drugstore trips and how shoppers leverage the drug channel to support health and wellness goals.
  • Identify key strategies to align with drug channel shoppers’ priorities.
David Marcotte

3:15-4:00 PM ET
CVS close-up: An in-depth look at the retailer’s strategy
David Marcotte, Senior Vice President, Retail Insights
Jake Kalotai, Senior Analyst, Retail Insight

  • Evaluate CVS’s recent performance and growth to uncover its growth drivers.
  • Discover the impact of CVS’s recent strategic initiatives on the retailer’s front-store and pharmacy businesses.
  • Review what CVS will do in healthcare and digital.
Jake Kalotai, Senior Analyst, Retail Insights

4:00-4:15 PM ET
Day 1 wrap-up
Amar Singh, Senior Director, Retail Insights
Jake Kalotai, Senior Analyst, Retail Insight

Amar.Singh.Kantar

1:00-1:05 ET
Welcome and introduction
Amar Singh, Senior Director, Retail Insights
Jake Kalotai, Senior Analyst, Retail Insight

MaryBrett_Whitfield

1:05-1:50 PM ET
Connecting with caregivers in the drug channel
Mary Brett Whitfield, Senior Vice President, Shopper Insights
Jake Kalotai, Senior Analyst, Retail Insight

  • Learn about caregivers’ role in retail.
  • Discover where shoppers are getting their caregiving supplies.
  • Understand how to leverage retailer services and product categories to tap this growing shopper segment.
Karen Kelso, Vice President, Retail Insights

1:50-2:20 PM ET
Health and beauty: Attracting shoppers and building brands
Karen Kelso, Vice President, Retail Insights

  • Identify growth and innovation areas from the blending of health and wellness and beauty categories.
  • Review tactics and programs that encourage shopper engagement and loyalty.
  • Predict the approaches most likely to build a strong platform for growth.

2:20-2:35 PM ET
Break

Andriana Bantra, Senior Insights Consultant, Retail Insights

2:35-3:20 PM ET
Walgreens evolved: Finalizing a transformation
Andriana Bantra, Senior Insights Consultant, Retail Insights
Jake Kalotai, Senior Analyst, Retail Insight

  • Review Walgreens’ financial performance and objectives.
  • Learn how its new healthcare focus affects Walgreens’ front store, pharmacy, and healthcare segments.
  • Explore Walgreens’ omnichannel strategy and how you can improve your relationship with the retailer.
David.Marcotte.Kantar

3:20-4:05 PM ET
Digital healthcare: Tech’s exponential growth in healthcare
David Marcotte, Senior Vice President, Retail Insights

  • Discover various omnicommerce dynamics for new growth opportunities.
  • Learn how to adapt to healthcare’s current digital landscape.
  • Get a sense of how suppliers are leveraging omnicommerce capabilities.
Amar Singh, Senior Director, Retail Insights

4:05-4:20 PM ET
Event wrap-up
Jake Kalotai, Senior Analyst, Retail Insights
Amar Singh, Senior Director, Retail Insights

 
How to attend

Available tickets

 

SEATBLOCK HOLDER?

Talk to our event team ›


coming soon! Meet the experts

Event Speakers

We’re here to amplify your potential. Bringing exceptional experience across industries and organizations. Delivering a deep understanding of retailers and shoppers. We’ll help you meet and exceed your goals.

Jake Kalotai, Senior Analyst, Retail Insights
Jake Kalotai
Senior Analyst, Retail Insights
Amar Singh
Amar Singh
Senior Director, Retail Insights
Mary Brett Whitfield, Senior Vice President, Shopper Insights
Mary Brett Whitfield
Senior Vice President, Shopper Insights
Karen Kelso, Vice President, Retail Insights
Karen Kelso
Vice President, Retail Insights
Andriana Bantra, Senior Insights Consultant, Retail Insights
Andriana Bantra
Senior Insights Consultant, Retail Insights
David.Marcotte.Kantar
David Marcotte
Senior Vice President, Retail Insights
Barry.Thomas.Kantar
Barry Thomas
Senior Retail Commerce Thought Leader
Want to learn more?

Experience
Kantar’s Expertise

Best-in-class events. Industry experts. Insights turned experience. Join the curious and thought leaders alike at our next event, webinar, or ShareGroup.
Uncover more to open the door to greater possibilities.

GettyImages-619231212

Events

Don’t just dream of winning in retail. Experience it. Access our industry’s best and brightest through thought-provoking presentations, inspiring conversations, and hands-on working sessions. It’s time to set yourself apart in the new era of retail.

Learn More >

pexels-photo-515166

Webinars

Open the door to what’s possible. With enterprise access, your team will join the curious and cutting edge through bite-size power sessions and interactive Q&A. Kantar’s experts illuminate market insights and provide actionable recommendations. 

Learn More >

GettyImages-1124783527

ShareGroups

Join like-minded peers and share ideas, tips, experiences, and insights. Kantar ShareGroups and ShareDays offer exclusive interactions for members through facilitated discussions and noncompetitive working groups.

Learn More >

Experience Kantar’s expertise. Connect with our retail and shopper experts around the globe. Learn More about 2024 Events