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What drives shopper choice around where shoppers make a convenience store trip?
What shopping occasions (trip missions) and products are central to convenience store trip?
Key trip details including main purpose of trip and outing, planned and unplanned products purchased, consumption habits (where and when food/drink consumed)
Who is shopping c-stores?
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Maximize the convenience store experience: is it truly quick and easy?
Optimize product offerings and assortment
Strategic product placement for increased conversion
Reach the right shoppers and innovate accordingly
Identify growth opportunities and stay ahead of the competition
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Research details pending
75+ page report of actionable insights with a mix of trended and special topics each wave
Fully sliceable complete databook
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